Hi-Fi Rush might be 2023’s biggest surprise yet, as the Xbox and PC exclusive was announced and released on the same day with much fanfare thanks to its unique gameplay mechanics and punchy art style. Unfortunately, despite its critical success, according to insiders, the game did not do as well financially as we had hoped. Microsoft has since come out to refute those claims, calling Hi-Fi Rush “a tremendous hit for us and our players across all key metrics and expectations.”
Industry insider Jeff Grubb recently stated on his ‘Game Mess’ podcast that Hi-Fi Rush fell short of expectations, saying, “From what I’ve heard, it just didn’t make the money it should have. ”
After this, another insider (Jez Corden) talked about it, saying, “If Xbox is pressuring ZeniMax to sell its games, maybe it shouldn’t be putting so much emphasis on Xbox Game Pass? What is the goal here?”
As the rumor quickly became a talking point, Xbox VP of Game Marketing Aaron Greenberg took to Twitter to refute Grubb’s claims, saying:
“Hi-Fi RUSH is a hit for us and our players by all key measurements and expectations. We couldn’t be more pleased with what the team at Tango Gameworks has delivered with this surprising release.”
Hi-Fi Rush is a unique game with a unique concept that’s well executed, so it’s encouraging to see the game being considered a success in Microsoft’s eyes – at least publicly. We hope that Microsoft will continue to fund more creative and unique titles like Hi-Fi Rush.
Hi-Fi RUSH was a break out hit for us and our players in all key measurements and expectations. We couldn’t be happier with what the team at Tango Gameworks delivered with this surprise release.
— Aaron Greenberg 🙅🏼♂️💚U (@aarongreenberg) April 21, 2023
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